About us

It all started with two Italian moms, their new life in Geneva and a simple idea.

As the BFG says in Roald Dahl’s homonym book… “The human bean is not a vegetable”. It’s a funny misspelled word, just like those invented by our kids that make us laugh so loud, which means human being.
But it’s also a little seed that is born within us and grows with our love until it becomes a real tiny person. It was just the best name we could find to bring our project to life.

Driven by the passion for good quality clothing and inspired by the extraordinary world of children’s literature, humanbeans brings you a selection of classic clothes and accessories for your little one.

logo humanbeans

Made in Italy

Everything that is real was imagined first
M. Williams


Italy is the land of many leading fashion brands, but it’s also home to many smaller labels that never gave up the desire of producing the exceptional quality clothes of the old days. Hand-made embroideries, beautiful fine fabrics, that attention to details that is often lost in the rush of this modern world… everything still exists, it’s just harder to find.

Humanbeans wanders across small Italian towns, discovers the best boutiques crafting classic pieces and brings them to you in Geneva.
Rompers, collared shirts, bloomers and classic jumpers of the finest quality with timeless appeal.
Every item is designed, made and wrapped with love; perfect for your little one’s everyday life!